Guidance Everywhere You Look

Expanding on the success of the "Guidance" campaign for New England College, we partnered with Roundhouse Creative to produce a series of internet video spots to extend the campaign. These focused primarily on student and faculty testimonial, building on the idea of the support that is unique to NEC's online programs and continued to use the weathervane as the representative brand symbol. These were used as both internet advertising, as well as site and social content.

Responsible for creative concept and art direction.